Wednesday, 13 April 2011

Eau de Lacoste L.12.12 - The new men’s fragrance line

When I heard Lacoste were launching a new men’s fragrance I could hardly contain my excitement. As a huge fan of the long established high-end clothing brand I was keen to see what the new men’s scent range would be like.

The ethos of the fragrances is that the Lacoste L.12.12 polo shirt is now captured in a fragrance collection.
They not only capture the spirit of the brand but also transform fragrance notes into a melange of moods and emotions to evoke the very spirit of the iconic shirt – unforgettably cool, crisp, elegant and effortlessly stylish. Words I most certainly aspire to, so their appeal was instantaneous before I’d even smelt them.

The bottles of scent are beautifully presented in boxes with a strong polo shirt theme. The boxes have a pique weave textured print along with the essential Lacoste green crocodile logo in a raised design to the corner of the package.

The bottles themselves are designed to echo the essence of the polo shirt itself. With a sleek and minimal silhouette, the bottles feature pique-inspired mesh indented to the sides. And like the polo shirts, the bottles of scent also bare an embroidered fabric crocodile.

The range consists of three different scents: Eau de Lacoste L.12.12 Bleu, Eau de Lacoste L.12.12 Vert and Eau de Lacoste L.12.12 Blanc.
The Eau de Lacoste range is wonderfully versatile. The collection is perfect for the day due to their light, clean and fresh nature but would not be out of place when worn in the evening for an understated elegant result.

The fragrances


As with the white polo shirt, Eau de Lacoste Blanc Edition exudes a pure, clean and elegant style.

With a fresh and crisp scent Blanc tickles your nose with a top note of grapefruit which is enhanced by spices cardamom and rosemary with a heart note of Mexican tuberose. The result is one of a masculine fragrance with a subtle sweetness with clean and refreshing outcome. The perfect scent for the audaciously stylish gentleman.

Bleu on inhale is like a refreshing burst of sea air. This powerful aquatic scent re-invents the classic fern fragrance category to give a strong sense of masculinity that sits well with traditionally male colour.
The fresh watery-fern notes of the fragrance are enhanced with a unique and subtle hint of peppermint. The scent is smoothed off with an aromatic concoction of sage and oak moss giving a very naturally clean and invigorating outcome.


This relaxed and outdoors scent is driven by a unique bamboo wood which creates a fresh and green ligneous character.
Notes of Italian bergamot impart a fresh and zingy nature which is further enhanced with notes of iced melon, birch leaf and sandalwood. It’s these natural elements that play up the woodland/outdoors effect of the fragrance.
Eau de Lacoste Vert succeeds in harnessing the living aromas of the great outdoors with a crisp finish. An ideal scent for a relaxed and calm mood.


  1. I love this Bleu perfume. A perfect gift to special someone. Thanks! :)

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